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Facial Massage: That'S Why It'S The Ultimate Skincare Favorite In 2023

 

From Gua Sha for lymphatic drainage on the face to special training for the facial muscles - facial massages are the beauty favorite for 2021.

This is why the facial massage is the ultimate skincare favorite in 2021

This is why the facial massage is the ultimate skincare favorite in 2021 | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

Since the pandemic started, my Instagram feed has been full of face workouts and face tools. Every second scroll, I see someone treating their face with Gua Sha for lymph drainage, or someone else puffing their cheeks Dizzy Gillespie-style puff up to work their muscles. Then there are all of the tools that are touted to me: a tiny gold-plated device that looks like a spiked paint roller, a microcurrent tool that resembles a sex toy that sends shocks through the skin to tighten the muscles, and a thin metal rod with a ball on the end to stimulate various muscles as an exercise for facial reflexology and detoxification. The before and after pictures are particularly fascinating: nasolabial folds are lifted, bags under the eyes disappear and the cheeks are smoothed.

I have undoubtedly been influenced: every morning I start general lymphatic drainage from the collarbone up with a facial oil (I can literally feel the fluid drain from my face). Next, I use advice from the Glowbe app and various Instagram instructors to do a 30-minute facial workout at home, making bizarre facial movements and using my hands to stimulate the muscles. (Gravity is crucial here: never down, only up.) I then use a fist-sized jade gua sha tool to drain off excess fluid, followed by a beauty roller to widen my face and chest knead. Finally, I use a microcurrent device that delivers satisfying, pinching shocks to my face. The end result reveals me as a goddess with prominent cheekbones, especially ideal when Zoom seems to capture every unvarnished corner.

Facial massage: Hype reaches new dimensions

I'm not the only one who saw the trend. My colleagues are constantly texting about different versions of Gua Shas and face-zapping tools. It's like collecting Pokémon cards: there's a new update on a tool every week and we have to catch them all. My obsession with facial workouts reached new heights during lockdown when the lack of commute meant I finally had time to take 30 minutes in the morning to do a meaningful number of above-the-neck reps after my full-body fitness routine. This kind of devotion is common among fans of FaceGym, a studio that offers face sculpting sessions using specialized massage techniques. The company reports that its online sales (including online courses and products) have increased 700% over the year to date.

For those not ready to hit the gym, there are quite a few Instagram accounts devoted to facial massage and workout guides. Anastasia Burdog, 40, of @anyclass.faceonline has more than two million followers and uses a tightening and loosening technique often referred to as "facial gymnastics". She offers her courses in Russian, but you don't have to understand the language to understand the gist of the guide. (And the before and after pics will have everyone indulging their face with the Liberace treatment). Then there is 30-year-old Karina Trigubchak from Ukraine, whose skin is as smooth as a baby's hand. While she has only been publicly active on her account for about a year, she has been practicing facial gymnastics for more than five years. "The essence of my course is very different from the massage or facial fitness. Facial fitness pumps up the muscles of the face, which is fundamentally incorrect," she writes in Russian. "All problems, like expression lines, wrinkles on the face, are due to cramped and shortened muscles. Therefore, my technique aims to relax the muscles of the face." Call me an idiot, but whenever I have a moment I find myself knitting my eyebrows together, hoping to enlarge my eyes.

Several studies suggest that facial exercises have a long-term effect

The results of all of these exercises are obvious to me, but is there any scientific evidence for this? I've heard a lot of skepticism about my very long morning face routine, especially from my mom and friends, who are constantly questioning whether the results are permanent. But cosmetic and medical dermatologist Hadley King notes that there is evidence in several studies that these facial exercises, well, work over the long term. She notes, however, that these studies were informed techniques: "The subjects followed a specific and rigorous massage methodology and it was not just random rubbing." To that end, King suggests that better data are needed to support the magic of facial exercise. "We don't understand all of the mechanisms," she says. "[But] there is some limited data to show that there are real results from these things. "While waiting for the added reassurance that my routine is backed by robust data, I'll still knead my face every morning - the concave silver on my cheek doesn't lie.

"Trinity Facial Toning Kit" from NuFace

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© Courtesy of brand

"Pure Lift Face" from FaceGym

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© Courtesy of brand

"Jade Roller - Harmony & Balance" from Rosenthal

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© PR

"Acupuncture Pen" from Fitgentics

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© PR

"Goldie Face Roller" from Skin Gym

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© Courtesy of brand

"Gua Sha Facial Lifting Tool" from Mount Lai

Several studies suggest that facial exercises have a long-term effect | Facial massage: that's why it's the ultimate skincare favorite in 2023
 

© Courtesy of brand

 
 
 
 
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Orhan
 
03.02.2021
 
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